Welcome to Russells!

Russells Furniture is a brand of Pepkor Trading (PTY) LTD part of the Steinhoff Group, trading under the registration number 1963/002315/07. We are a Furniture retailer making your dream home a reality with quality furniture and appliances at affordable prices. Trusted for over a 100 years to provide lasting quality for our customer’s peace of mind.


We want our customers to say; "They guarantee good value and affordable prices on furnIture that gives years of service."


We are a retailer that strives to: Provide a warm and friendly shopping experience offering desirable and quality products at affordable prices to lower-mass-market consumers.

Customer Value Proposition