DO Life better with Russells and iQ Academy

At Russells, we believe that education is the passport to the future which is why we’ve partnered with iQ Academy to bring these exclusive benefits to our customers:

FREE access to DO Life for 4 months after purchase. Designed to improve your daily life, DO Life is a series of online micro-courses developed by iQ Academy to assist students with various skills they need to reach their full potential. As a Russells customer, you’ll get free access to the following courses:

  • DO Moola
  • DO Career
  • DO Digital
  • DO Entrepreneurship
  • DO Personal Branding
  • DO Complete Wellbeing


20% off any iQ Academy accredited distance learning programme. Get that qualification you’ve been waiting for! iQ Academy is registered with the Department of Higher Education and Training as a Private Higher Education Institution and holds various other accreditations.

How does it work?

  • All customers who purchase from Russells between 1 February and 31 December 2021 will qualify for these benefits.
  • The DO Life series of  6 micro-courses are exclusively available, for free, to qualifying Russells customers via a portal which will be sent within 24 hours of purchase. Once you’ve completed a course you’ll receive a certificate of participation so you can show off your new skills! Each course can be completed on your phone, tablet or PC so you can learn on the go.
  • To redeem your 20% discount on an accredited distance learning programme, simply call iQ Academy on 086 111 5054 and quote your Russells Sales Order Number when registering for your programme. Visit for more info on available programmes.